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The first brand from the Swatch Group on our list, Omega has been delivering exceptional luxury watches to horophiles and watch collectors for more than 170 years.


Omega watches have traveled to the North Pole, been launched into space, and descended into the depths of the ocean in submarines. As a consequence, Omega has gained a reputation as one of the successful wristwatch brands in the world. 


Founded in 1848 in a small Swiss village under the name Louis Brandt & Fil, the company launched its first series-produced caliber—the ‘Labrador’—in 1885. In 1892 they introduced the world to a minute-repeating watch—the first of its kind. In 1894, they produced the Omega caliber, whose success prompted a change of name to the Omega Watch Company. 


Since then, the pace of success has hardly slowed for Omega. Indeed, Omega watches have broken several precision records. At the 1931 Geneva observatory trials—nicknamed the Olympics of watchmaking—Omega came first place in all six categories. 


Meanwhile, the Omega Speedmaster Professional was the first watch to be worn on the moon—on the wrist of Buzz Aldrin. To this day, most American astronauts will only wear an Omega Speedmaster. 


It’s certainly an illustrious history. Need more persuasion as to the enduring appeal of an Omega watch? They’ve been worn by the likes of the king of rock ‘n’ roll, Elvis Presley, and American president, John F. Kennedy. 


For incredible performance and timeless design, an Omega watch has you covered. With name recognition in spades and a supreme standard of quality, your search for a luxury timepiece could easily end here.


In short, it’s no coincidence that the Omega is Greek for greatness and perfection. 



Learn more about Omega watches.